80% of deals are won after the 5th follow-up. But 92% of freelancers give up after the first. The follow-up is where the money is — and most people leave it on the table.
Template 1: The Gentle Nudge (Day 3)
"Hi [Name], just wanted to follow up on my proposal for [Project]. I'm available to start this week if the timeline works. Happy to jump on a quick call to discuss — when's convenient?"
Template 2: The Value Add (Day 7)
"Hi [Name], I've been thinking about your [Project] and had a few ideas that could improve [specific aspect]. Would love to share them in a quick Loom video — no commitment. Let me know if that would be helpful."
Template 3: The Social Proof (Day 14)
"Hi [Name], quick update — I just finished a similar project for [Client/Industry] and the results were [specific metric]. If you're still looking for someone for [Project], I'd love to chat about applying the same approach."
Template 4: The Last Chance (Day 21)
"Hi [Name], I wanted to check in one more time about [Project]. My schedule is filling up for next month, so if this is still on your radar, now would be a great time to connect. If the timing isn't right, totally understand — I'll keep an eye out for future opportunities."
Template 5: The Breakup (Day 30)
"Hi [Name], I haven't heard back about [Project] so I'll assume the timing isn't right. No worries at all — I'll close this out on my end. If anything changes in the future, feel free to reach out. Best of luck with [specific wish]!"
Timing Strategy
The key isn't just what you say — it's when you say it. Space follow-ups at 3, 7, 14, 21, and 30 days. Each one should add new value, not just ask "any update?"
With GetSoloDesk, follow-up reminders are automated based on deal stage. You'll never forget to check in on a lead — the CRM tracks timing and nudges you at the right moment.